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Tag: Website

Newsletters: Legally compliant methods for addresses

The combination of a newsletter and a content-rich website can be a very effective marketing strategy. By providing regular updates and introducing new content from your website, you can motivate subscribers to visit it to find out more. Presenting highlights of the month, for example, encourages attention to certain articles or blog posts and makes the newsletter interesting in the first place. Another option is to offer exclusive content or…

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Own website: Why security is essential

WordPress remains the most popular content management system (CMS) on the market, which unfortunately also makes it an attractive target for global hacker attacks on websites. The financial damage caused by cybercrime depends entirely on the size of a website, the type of attack and the security measures taken. Even for smaller operators, a hacked website can quickly cost several thousand euros. It becomes particularly expensive when you consider the…

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Your own website: How to make it easier to find

Search engines sometimes have their own concepts for different target groups. Google is known to dominate most of the global market with functions such as image and news searches plus other services. An interesting alternative is Bing, Microsoft’s search engine, with a user-friendly interface. DuckDuckGo does not collect any personal data from searches and Ecosia uses the revenue to support environmental protection projects. By analyzing your blog posts as precisely…

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Own website: What does it cost

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